The Zone Boulevard opens with Rosebank’s first Rocomamas and new-look News Café.

Posted On Monday, 15 February 2016 18:24 Published by
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The Zone Boulevard, a newly revamped building forming part of The Zone @ Rosebank with its indoor/outdoor design, delightful vertical garden, views across a bustling square and romantic nighttime lighting is the perfect place for alfresco dining.


“We wanted to revive the impression of an avenue where people could enjoy pavement dining in beautiful surroundings, and the Zone Boulevard has exceeded our expectations,” says Anton Bieber, Portfolio Manager for the Rosebank Node at Old Mutual Property.

Rosebank’s first new-look News Café, with its vibrant contemporary atmosphere, takes pride of place in this premium eating and entertainment area spilling out onto Cradock Avenue. “We offer our customers a complete social entertainment experience, in the perfect venue to enjoy anything from business lunches to afternoon cocktails,” says Varina Singh, marketing support specialist for News Café.

Other restaurants that have recently opened their doors in the Zone Boulevard are Rocomamas, a hip new smash burger and rib grill, and Bombay Blue, a long standing Rosebank institution and North-Indian-cuisine restaurant. The variety of eateries provides a unique location for patrons to enjoy this relaxing open-air experience.

Designed by RPv Architecture, a firm promoting women in the professional sector of construction. The three-level, ultra-modern Zone Boulevard building embodies elements of both the natural surroundings and the bustling city. It boasts Rosebank’s first public green space, which is a spectacular 60m2 vertical wall garden featuring a hydroponic irrigation system. The vertical wall garden is the largest living wall in Africa and has become a much talked about organic space.

The largest living wall in Africa has been built by Organic Space to add substantial greenery to the block. “We're ecstatic about the completion of this high visibility site at The Boulevard, The Living Wall is a great example of our work and how an urban space was transformed. But, this is just the beginning and we have lots of exciting projects in the works for 2016 and beyond” says Mario Thompson, owner of Organic Space.

On the Zone Boulevard building, hand-selected African tapestry granite is used to accent the double-volume entrance and highlight the aluminium ceiling.  This ceiling features a crisscross of linear lights, symbolising the city grid. The building acts as a gateway to the busy public square that borders the Zone@Rosebank.  “The idea for the building was to be like the opening of a jewellery box, and the external seating to be the jewels spilling out”, says Rashma Patel, of RPv Architecture.

Last modified on Monday, 15 February 2016 18:51

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